Forever Personal Care

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5 products

Your daily personal care routine is the foundation of your wellbeing. Elevate these essential rituals with the gentle, powerful touch of pure aloe vera. Our Personal Care collection is thoughtfully crafted to cleanse, nourish, and protect your body from head to toe. Free from harsh chemicals and full of botanical goodness, these are the daily essentials your whole family can trust.

The Forever Difference in Your Daily Routine


We believe what you put on your body is just as important as what you put in it. That's why our formulations are:

  • Aloe-Infused: Every product is built upon a base of our pure inner leaf aloe vera to soothe, hydrate, and restore.
  • Gentle & Effective: Designed to be mild enough for all skin types, yet effective enough to deliver the results you need.
  • Leaping Bunny Certified: We are proud to be certified cruelty-free, meaning our products are never tested on animals.

Explore Our Head-to-Toe Essentials


Discover your new favorites for every step of your daily routine.

  • For Gentle Cleansing & Hygiene
    Wash away impurities without stripping your skin's natural moisture. From our silky Aloe Liquid Soap to the rich, nourishing lather of the Aloe Avocado Face & Body Soap, experience a new level of clean.
  • For Daily Freshness & Confidence
    Start your day with confidence. Our best-selling Aloe Ever-Shield Deodorant provides long-lasting, effective odor protection without harsh aluminum salts. Pair it with our fluoride-free Forever Bright Toothgel, which cleanses with the power of aloe and bee propolis for a fresh, healthy smile.
  • For Soothing & Targeted Relief
    Address life's little discomforts with the power of aloe. Keep Aloe First Spray on hand for soothing relief from minor skin irritations, and protect your pout with the conditioning Forever Aloe Lips.
  • For the Modern Gentleman
    The Gentleman’s Pride is a soothing, alcohol-free aftershave balm that calms and conditions the skin after shaving, leaving it feeling soft and refreshed

Frequently asked question

Our deodorant is not an antiperspirant. Instead of using aluminum salts to block your sweat pores, it uses the natural properties of aloe vera to provide long-lasting, gentle protection against odor. This makes it a great choice for sensitive skin.

We created a formula that cleans effectively using natural ingredients. The combination of pure aloe vera and bee propolis helps to soothe gums and polish teeth for a beautiful smile, offering a great alternative for those who prefer to avoid fluoride

Absolutely. Because our soaps are aloe-based and formulated to be gentle, they cleanse the skin thoroughly without stripping its natural moisture barrier, making them ideal for all skin types, including sensitive and dry skin.

Yes, the gentle, natural formulas of many of our core personal care products, like the soaps, toothgel, and Aloe Lips, make them a wonderful choice for everyone in the family.

We pride ourselves on quick dispatch. For customers in the Netherlands and Belgium, delivery typically takes between 5-8 working days. We'll send you a tracking link so you can follow your package's journey